Taken from the rosemary plant, this acts as a natural preservative.
Parabens are widely used in the cosmetic industry such as: Methylparaben, Propylparaben, Iisoparaben and Butylparaben. Their job is to help preserve the shelf life of the products but have been linked to carcinogenicity, they are low cost preservatives which are synthetic.
Beautanix uses a natural alternative Rosemary Antioxidant which is taken from organic rosemary leaves. It is totally pure and will prolong the shelf life of the products without worries of health risks.